Articles

As we approach International Podcast Day on 30 September, I have been reflecting on the medium, which, despite its significant international growth over the years is really only now starting …

Digital advertising is not in a good place in my opinion. Call me old fashioned, but there are a couple of fundamental things that are missing, when it comes to …

Mediamark Digital has been announced as the exclusive partner for Warner Music Experience (WMX) in South Africa, further underpinning the sales house’s pedigree in digital. WMX provides advertisers access to …

The world – including, finally, South African broadcasters – is turning to audio, opening a wealth of opportunities for innovative advertisers. Audio is the fasted growing medium in the world, …

While the digital landscape in South Africa exploded in 2020, bringing about a huge demand for scale in digital campaigns, 2023 is the time for advertisers to rather hone their …

We’re all well aware of the impact that loadshedding has on our day-to-day life, on business and on our economy. Every sector has had to navigate the new norm of …

Mediamark’s Head of HR, Mpho Mazibuko, has been nominated among top HR leaders in South Africa for the prestigious CHRO Awards. Dubbed the Oscar’s of Human Resources, the CHRO Awards …

With more than three million black middle-class people in SA, understanding the nuances that drive these consumers and their decisions has become increasingly important. Recent research by the UCT Liberty …

Sustainability is a topic increasingly on everyone’s lips. As a passion for the need for change in favour of the planet’s future grows stronger among consumers, there will be more …

Audio and digital solutions company, Mediamark, has launched a new sales division that will represent the community radio space called CommVibe. In an industry first, Mediamark will be taking a …